Japan Pavilion Symbol Mark
Japan Pavilion Symbol Mark
The symbol mark for the Japan Pavilion, "Smile to Smile," is an expression of the importance of "connectedness," in particular the connections between people, which is a key phrase in the message in the Japan Pavilion. "Smile to Smile" traces a line that elicits feelings of kindness with just a look by adults and children alike. The coloring is the pale rose color of the Japanese crested ibis that appears in the exhibition of the Japan Pavilion as a symbol of friendship between Japan and China.
The logo was selected through a design competition featuring 23 designs by 6 designated young designers.
Creator's profile
Ken Okamuro
Hakuhodo Design, Inc.
Personal History
| 1978 | Born in Tokyo |
| 2002 | Graduated from the Department of Design, Tokyo University of the Arts; entered a graduate program at the same university. |
| 2006 | Completed a graduate program in the Department of Design, Tokyo University of the Arts. Joined Hakuhodo, Inc.; assigned to Hakuhodo Design. |
| 2007 | Received the Tokyo TDC Annual Award Semi Grand Prix, ADC Award. |
| 2008 | Received the JAGDA New Designer Award. |


